01
↗Digital operations
Keeping websites, campaigns, content, and day-to-day systems moving with reliable structure and follow-through.
webcontentdelivery
systems online · available for opportunities
Digital operations that run cleaner, faster, smarter.
I improve the systems behind the work — websites, CRM organization, marketing workflows, and AI-assisted processes that hold up under real operating pressure.
~/mako — zsh
$ ▌
- Focus
- Operations & workflows
- Experience
- 2020 — Present
- Approach
- Structured · practical
- Location
- Philippines · Remote
[01] capabilities
The systems behind good work.
I connect tools, content, people, and process so everyday operations become easier to manage and more consistent to execute.
02
↗Workflow optimization
Turning repetitive or unclear processes into documented, efficient workflows teams can actually use.
codexautomationzapier
03
↗Marketing operations
Coordinating campaign assets, publishing calendars, email preparation, and cross-channel execution.
campaignsemailsocial
04
↗CRM administration
Maintaining accurate client records, task visibility, project tracking, and cleaner operational data.
hubspotrecordstracking
05
↗Website development
End-to-end website work — content updates and ongoing maintenance through UI/UX, front-end builds, vibe-coding, and AI-assisted delivery.
wordpressfront-endqaui uxvibe codingai coding
06
↗AI-assisted workflows
Applying AI to research, content preparation, routine updates, and repeatable operational tasks.
gptclauderesearch
[02] selected work
Work that keeps businesses moving.
Selected experience framed around the operational value delivered, not just the assets produced.
[01]
Chivari
Digital Operations Specialist · operations / crm / web
Supporting the systems behind client delivery across web, CRM, programming workflows, and marketing production.
- ›Website updates, front-end content implementation, and ongoing maintenance.
- ›CRM task management, client records, project tracking, workflow organization.
- ›Feature implementation, testing, debugging, and deployment preparation.
- ›AI-assisted internal workflows that reduce repetitive admin tasks.
2022 — Present
visit ↗[02]
Florida Web
Social Media Manager / Content Writer · editorial / campaigns / process
Running repeatable content and campaign operations for a community-focused digital publication.
- ›Publish news content and coordinate weekly sponsored campaigns.
- ›Organize email marketing preparation and recurring social responsibilities.
- ›AI-assisted research, ideation, and content preparation.
- ›Improve internal workflows to reduce repetitive production work.
2022 — Present
visit ↗[03]
Horsemen Streetwear
Creative Department Consultant · production / brand systems
Connected brand strategy, asset production, social content, and supplier coordination into one delivery process.
- ›Produced campaign-ready creative for sales-focused social content.
- ›Oversaw design handoffs through manufacturer and client communication.
- ›Applied brand principles consistently across production requirements.
- ›AI-assisted research and copy ideation while protecting brand identity.
2020 — 2025
visit ↗[04]
Swiss Perpetual
Web Designer / Social Media Manager · layout / ui ux / front end / backend admin
Built and maintained a luxury e-commerce storefront end to end — layout, interface, and the admin side behind it.
- ›Built the website layout and UI/UX for product and landing pages.
- ›Handled front-end implementation and responsive polish.
- ›Managed the backend admin: catalog, inventory data, and order settings.
- ›Ran social publishing, promotional assets, and visual storytelling.
2023 — 2024
visit ↗[03] experience
A cross-functional path.
2022 — Present
Chivari
Digital Operations Specialist
2022 — Present
Florida Web
Social Media Manager / Content Writer
2020 — 2025
Horsemen Streetwear
Creative Department Consultant
2023 — 2024
Swiss Perpetual
Web Designer / Social Media Manager
2023 — 2024
Arcana Lounge
Graphic Artist · Project Basis
[04] toolbox
Platforms I work with.
A practical toolkit spanning operations, marketing, websites, automation, design, and collaboration.
Design / creative
Adobe PhotoshopAdobe IllustratorCanvaFigma
Web / publishing
WordPressWebflow
Social / advertising
Meta Business SuiteHootsuiteSocialPilotGoogle AdsPearl Diver
Email / marketing
MailchimpKlaviyoHubSpot
AI
ChatGPTClaudeGeminiLovable
Office / organization
Microsoft OfficeExcelGoogle WorkspaceGoogle SheetsAirtableNotion
Work operations
monday.comZoho
Automation
ZapierMake
Education
Far Eastern University
BSEd, Secondary Education · General Sciences · 2013 — 2019
[05] contact
Let's improve how the work gets done.
If your business needs cleaner workflows, steadier digital execution, or someone who can connect the moving parts, I'd be glad to talk.
wrmakokumagai@gmail.com ↗